You send 50 pitch decks. Get 3 responses.
The other 47? No idea if they even opened it.
This happens every day. To founders pitching investors. Sales teams chasing deals. Agencies sending proposals.
You perfect your deck. Send it. Then wait in the dark.
Trackable pitch decks solve this. Know who's interested. See what resonates. Follow up at the right time.
This guide shows you exactly how to track engagement, interpret the data, and close more deals.
Track every pitch deck you send with Ellty
You send pitch decks. You get silence.
Are they interested? Are they busy? Did they even open it?
PDF attachments tell you nothing. You follow up blindly. Waste time on cold leads.
Trackable links change that. See who opened your deck. Know how long they spent. Track which slides matter.
Ellty turns your PDF into a smart link. Share it. Track engagement. Follow up with the right people.
Start tracking your pitch deck
What pitch deck tracking shows you
Who viewed it: Name, company, location, device type
How they read it: Time on each slide. What they skipped. What they revisited.
Where it went: Internal forwards. Team sharing. Download attempts.
The patterns:
- 30 seconds total = not interested
- 10+ minutes = real interest
- Multiple views = considering seriously
- Forwarded internally = deal progressing
Example: Founder saw investor spent 5 minutes on financials, skipped team slide. Knew exactly what to address in follow-up. Got the deal.
Why you need this data
Know Who's Actually Interested
You send 20 pitch decks. Get 3 responses.
With tracking, you'd see that 8 people spent serious time reading. Follow up with them first. Skip the ones who bounced after slide 2.
Fix What Doesn't Work
Everyone stops at slide 12? Something's wrong there.
Nobody reads your about section? Move it to the end.
Financial slides get 5+ minutes? Add more detail.
Real behavior beats assumptions.
Time Your Follow-Up Perfectly
They viewed your deck Monday. Came back Thursday. Shared it internally Friday.
That's when you reach out. Not randomly after two weeks.
Keep Your Information Secure
See everyone who has access. Revoke links anytime. Update content without resending. Know if it's been forwarded outside your target list.
Make Better Decisions
Investor spent 10 minutes on your deck? They're interested.
Client skimmed in 30 seconds? They're not.
Prospect shared with 5 colleagues? Deal's moving.
Stop guessing. Start knowing.
Setting up trackable pitch decks
Step 1: Upload Your Deck
Takes 30 seconds. Upload your PDF or PowerPoint. Ellty converts it to a trackable link automatically.
Works with:
- PDF files (most common)
- PowerPoint presentations
- Google Slides (export as PDF first)
- Keynote (export as PDF)
Step 2: Set Your Preferences
Access control:
- Password protection for sensitive deals
- Expiration dates for time-limited offers
- Download permissions (allow or block)
- Email verification required
Tracking options:
- Get notified when opened
- Daily summary or real-time alerts
- Track forwards and shares
Step 3: Create Custom Links
Don't use the same link for everyone.
Create unique links for:
- Each investor or client
- Different versions (pricing tiers, markets)
- A/B testing different approaches
Name them clearly: "Acme-Corp-Series-A-May2025" not "pitch-deck-v3-final"
Step 4: Share and Track
Send via email, WhatsApp, LinkedIn. The link works everywhere.
Pro tip: Include link in email body, not as attachment. Higher open rates.
What happens next:
- They click the link
- View deck in browser (no download needed)
- You see everything in real-time
One dashboard shows all activity. No more guessing.
Reading the analytics
The Numbers That Matter
Total view time:
- Under 1 minute = Not interested
- 3-5 minutes = Evaluating
- 10+ minutes = Serious interest
Slide progression:
- Linear read = First time viewing
- Jumping around = Looking for specific info
- Back and forth = Comparing options
Most viewed slides: Whatever's getting the most time - that's what matters to your audience. Add more detail there.
Spot Real Interest
They come back: Second visit means they're thinking about it.
Multiple people view it: Your deck is being discussed internally.
Long sessions: Spending serious time means serious consideration.
Downloads attempted: They want to save it for later or share offline.
Warning Signs
Quick bounce: Lost them early. Fix your opening.
Stop halfway: Something confused or bored them.
Skip important sections: Wrong order or not relevant.
Real Examples
Startup founder: "Investors always spent 5+ minutes on our market size slide. We expanded it from 1 to 3 slides. Next round closed in 6 weeks."
Sales rep: "Noticed everyone skipped our 'About Us' section. Moved it to the end. Response rates up 30%."
Agency owner: "Clients who viewed case studies for 3+ minutes had 70% close rate. Now we lead with them."
That's what real data tells you.
Take control of your pitch deck
You've been sending pitch decks blind. Now you know there's a better way.
Every deck you send can tell you:
- Who's actually interested
- What content works
- When to follow up
- How to improve
The most successful professionals track everything. Sales teams. Marketers. Top agencies. Smart founders.
Join them. Start seeing who reads your pitch decks. Know what resonates. Close more deals.
FAQs
Is pitch deck tracking legal?
Yes. It's the same technology used in email marketing. You're tracking your own content, not installing anything on their device.
What file types work?
PDF (most common), PowerPoint, Google Slides (exported as PDF), Keynote (exported as PDF).
How accurate is the tracking?
Very accurate. You'll see exact timestamps, duration, and which slides were viewed. Some corporate firewalls may show company name instead of individual.
Can I update my deck after sending?
Yes. Update the file, and the link automatically shows the new version. No need to resend.
How many people can I track?
Unlimited viewers per deck. Create different trackable links for different recipients to track individually.
Does it work internationally?
Yes. Works everywhere. Shows viewer location by city/country.
What if someone downloads my deck?
You control download permissions. Can allow, block, or password-protect downloads.
How long do links stay active?
Forever, unless you set expiration dates or manually revoke access.
