Atlanta raised $4.3B across 380+ deals in 2025. Most capital went to fintech, supply chain tech, and cybersecurity. The ecosystem is growing faster than Nashville or Charlotte but still trails Austin. You'll need warm intros here - cold emails rarely work with Atlanta funds.
TechSquare Labs (Atlanta): Backed Kabbage's early rounds and led Greenlight's $54M Series A
Engage Ventures (Atlanta): Led Rigor's $10M Series A before New Relic acquisition
BIP Ventures (Atlanta): Funded OneTrust at Series B, now valued at $5.3B
Mosley Ventures (Atlanta): Backed Calendly's seed round in Atlanta
Panoramic Ventures (Atlanta): Led SpyCloud's $30M Series B in 2025
Fulcrum Equity Partners (Atlanta): Growth equity in Atlanta fintech, backed Greensky's expansion
Tech Square Ventures (Atlanta): Early investor in SalesLoft before $2.3B exit
IDEA Fund Partners (Atlanta): Backed Terminus's Series A in Atlanta's martech wave
Overline (Atlanta): Led DataSeers's $8M round in Atlanta cybersecurity cluster
Bullpen Capital (Bay Area office, Atlanta presence): Backed Mailchimp's early growth
Noro-Moseley Partners (Atlanta): Funded OneTrust, Kabbage, and 80+ Atlanta companies
Knoll Ventures (Atlanta): B2B SaaS focus, backed multiple Terminus competitors
Gaingels (National, Atlanta chapter): Backed 12 Atlanta startups in 2025
Industra Capital (Atlanta): Supply chain tech specialist, 6 Atlanta deals in 2025
Atlanta Ventures (Atlanta): Seed-stage micro-VC, 20+ local portfolio companies
Valor Ventures (Atlanta): Led Greenlight's early rounds, active in Atlanta fintech
RevTech Ventures (Atlanta): Revenue-based financing, 15 Atlanta deals in 2025
Fintech Ventures Fund (Atlanta): Specialized in financial services software
Atlanta has 30+ active seed and Series A funds. Average seed round here is $2.2M. That's lower than SF ($3.5M) but higher than most Southeast markets. The city's B2B SaaS and fintech scene is real - Mailchimp, OneTrust, Calendly, and SalesLoft all scaled here.
Most Atlanta investors prefer profitable growth over blitz scaling. If you're burning $800K monthly with no revenue, you'll struggle. The market rewards capital efficiency. Atlanta funds typically move slower than SF - expect 3-5 months from first meeting to term sheet.
Corporate connections matter here. Delta, Coca-Cola, UPS, and Home Depot are all headquartered in Atlanta. Local investors can intro you to these enterprise buyers. That's valuable for B2B startups but useless for consumer companies.
Local presence: Atlanta investors expect you to be based here or willing to relocate. They invest in relationships, not Zoom calls. Funds with actual Atlanta offices understand the market better than fly-in coastal VCs.
Portfolio companies: Check if they've backed Georgia companies before. Some "Atlanta funds" are really Nashville or Charlotte-based with occasional Atlanta deals. Look at their last 10 investments - 60%+ should be Georgia companies.
Check sizes: Seed rounds in Atlanta typically range $1-3M. Series A is $5-12M. Series B is $15-30M. If you need $50M+ for Series C, you'll probably need to bring in coastal capital. National funds write bigger checks but expect more traction, so consider your stage and match it against our pricing plans.
Local network: Atlanta investors can intro you to Delta's innovation team, Home Depot's enterprise buyers, or UPS's logistics division. That's harder to access from SF. Ask which corporates they're connected to during partner meetings, and pair that well with thoughtful lead capture flows when doing outbound investor outreach.
Communication: Share your deck with trackable links through Ellty. You'll see which Atlanta investors actually open your financials versus which ones ghost after the intro call. Atlanta funds typically review decks within 72 hours if they're interested.
Follow-on capacity: Most Atlanta funds can lead through Series B. After that, you'll need Tiger Global, Insight Partners, or other growth funds. Ask about their reserve ratios and which coastal funds they co-invest with regularly.
Research local deals: Check Atlanta Ventures' portfolio page and TechSquare Labs' announcements. Read Hypepotamus and Atlantec.net for weekly deal flow. Most Atlanta raises are announced within days - the community is tight.
Leverage Tech Square: Join TechSquare Labs' programming or work from their space in Midtown. Half of Atlanta's seed deals have some connection to Tech Square. Advanced Technology Development Center (ATDC) at Georgia Tech is the other major hub.
Build relationships first: Atlanta investors fund people they know. Attend their portfolio company events and actually get to know partners before asking for money. Plan on 2-3 casual meetings before formal pitches. Many spend more time on competitive analysis and go-to-market strategy than pure growth metrics, making document protection essential.
Share your pitch deck: Upload to Ellty and send unique tracking links to each fund. Atlanta investors typically spend extra time on team slides and unit economics. They skip the market size pages - they already know the TAM.
Attend local events: Venture Atlanta is the main event - 80% of local funds attend. Atlanta Startup Week brings everyone together in October. Tech Square's demo days happen quarterly. Skip the generic networking mixers.
Connect with portfolio founders: Message founders at OneTrust, Calendly, or Terminus. They'll tell you which funds respond fast and which ones string you along for months. Atlanta founders are helpful.
Organize due diligence: Set up an Ellty data room before meetings. Atlanta investors expect clean cap tables and buttoned-up financials. Keep your customer contracts, board minutes, and Georgia incorporation docs in one place.
Understand local pace: Atlanta deals close in 8-16 weeks typically. That's faster than NYC but slower than SF. Investors here want multiple meetings and reference calls. Don't expect term sheets after one pitch.
Atlanta investors heavily favor B2B SaaS and fintech. Consumer startups struggle unless you have strong Southern distribution. Expect questions about capital efficiency early - burn rates above $500K monthly raise eyebrows unless you're scaling fast.
The corporate connection angle matters. If you can't articulate why being in Atlanta helps your business (access to Delta, Coke, UPS buyers), local funds will question your location choice. Weather the "why not move to SF" question in every pitch.
Atlanta has limited late-stage capital. Plan your Series C in SF, NYC, or with growth equity funds. Most successful Atlanta companies end up with mixed investor bases - local early, coastal late.
Atlanta's most active seed investor and the hub for early-stage startups in Georgia.
Southeast-focused fund that backed OneTrust's growth into a $5B+ company.
B2B software specialist that's been funding Atlanta companies since 2006.
Atlanta's oldest VC firm with 40+ years backing Georgia companies.
Early-stage fund that caught Calendly before everyone else noticed.
National fund with strong Atlanta presence, focused on early B2B software.
Micro-VC writing $250K-500K checks into Atlanta seed rounds.
Atlanta-based fund investing in cybersecurity and infrastructure software.
Fintech-focused fund that backed Greenlight's early growth.
Growth equity firm investing $10-50M in profitable Atlanta companies.
B2B software investor active in Atlanta's martech cluster.
Micro-VC arm of TechSquare Labs, writing smaller checks.
Supply chain and logistics specialist based in Atlanta.
B2B SaaS investor with multiple Atlanta portfolio companies.
National LGBTQ+ focused fund with active Atlanta chapter.
Bay Area fund that's backed several Atlanta success stories.
Revenue-based financing alternative to traditional equity.
Specialized fund investing exclusively in financial services software.
These 18 investors closed 120+ Atlanta deals in 2024-2025. Before you start reaching out to Georgia funds, set up proper tracking.
Upload your deck to Ellty and create a unique link for each Atlanta investor. You'll see exactly which slides they view and how long they spend on your financials. Atlanta-based founders often find local investors skip market size but focus heavily on unit economics and team backgrounds.
When Atlanta investors ask for more materials, share an Ellty data room instead of messy email threads. Your cap table, financial model, and Georgia incorporation docs in one secure place with view analytics.
Do I need to be based in Atlanta to raise from Atlanta investors?
Most Atlanta funds strongly prefer local companies. You don't need to be incorporated in Georgia, but you should have significant operations here. Remote-first companies get passed on unless you have strong ties to Atlanta's corporate ecosystem.
How does Atlanta compare to Austin or Nashville for fundraising?
Atlanta has more capital available than Nashville but less than Austin. Average check sizes are similar. Atlanta's advantage is corporate access - Delta, Coke, UPS, Home Depot. Austin has more late-stage capital and higher valuations.
What's the average seed round size in Atlanta?
$1.8-2.5M for institutional seed rounds. Pre-seed is typically $500K-1M. Series A ranges from $5-12M. These are 20-30% lower than SF but on par with other Southeast markets.
Should I raise locally or go straight to SF/NYC?
Raise local for seed and Series A. Atlanta investors move faster and the money is good. Plan to bring in coastal capital for Series B+. Most successful Atlanta companies have mixed syndicates by Series C.
Do Atlanta investors expect in-person meetings?
Yes, especially for first meetings. Atlanta is relationship-driven. Plan to fly in for 2-3 days and meet 5-8 funds in person. Follow-up meetings can be Zoom, but close on term sheets in person.
What industries get funded most in Atlanta?
B2B SaaS dominates, especially sales/marketing tech. Fintech is strong because of the banking presence. Supply chain tech benefits from UPS. Cybersecurity clusters around Georgia Tech. Consumer startups struggle unless you have distribution advantages.
How long does it take to close a round in Atlanta?
3-5 months from first meeting to wire transfer. Faster than NYC, slower than SF. Atlanta investors want multiple meetings and thorough diligence. Don't expect 6-week closes unless you have strong FOMO from competing term sheets.