Marketing agencies and in-house teams use this comprehensive framework to structure quarterly campaigns with clear objectives and measurable outcomes. Budget allocation covers paid media, content production, influencer partnerships, and contingency planning with detailed percentage breakdowns.
Campaign phases include strategy development, production timelines, launch dates, and ongoing optimization schedules. Performance tracking focuses on lead volume, engagement rates, conversion metrics, and ROAS targets across multiple channels including social media, email, and paid advertising.
Collaborate with your team in Ellty to customize goals, adjust budgets, and update timelines in real-time. Share progress with stakeholders and track campaign milestones as your strategy evolves throughout the quarter.