Template details
Market entry strategy template featuring goals, market sizing, competition overview, and marketing channel allocation for new products
Edit, share, and view insights
Easy to customize, share using smart links with analytics, or download as a PDF.
About template
Building a go-to-market strategy usually means staring at a blank page wondering where to start. This template fixes that problem.
It walks you through the basics: who you're selling to, how big the market is, who you're competing against, and how you'll actually get customers. No fancy consulting jargon, just the stuff that matters for launching products.
Works whether you're a startup with your first product or an established company trying something new. The sections make sense in order - figure out your market, understand competitors, define your customers, then plan how to reach them.
Your team can split up the work in Ellty. Marketing handles channels and budgets, product people research competitors, leadership sets goals. Everyone works on their piece without meetings about who's doing what.
Launch strategy template with KPIs and timeline.
UX agency template for client meetings and proposals.
Objectives and measurable results across teams.
Story and expertise showcase.
Staff training template for team leads.
Pitch deck for investor meetings.
What is a go-to-market strategy?
Your plan for how to sell something new. Who's buying it, how you'll reach them, what it'll cost, and when you'll do it all.
When do I need this?
Before you launch anything new - product, feature, or entering a new market. Don't wait until you're already spending money.
