You need to share sensitive documents with investors, buyers, or partners. You need control over who sees what. You need to know who's actually reading your materials.
Traditional virtual data rooms charge €500-2,000+ per month. Per-user pricing models make costs unpredictable as your team grows. Setup takes days or weeks when you need to move fast.
This guide explains how Drooms data room works, what it actually costs, and whether simpler alternatives like Ellty ($50/month flat rate, no per-user fees) make more sense for your use case.
A virtual data room (VDR) is a secure online space for storing and sharing confidential documents during high-stakes business processes. Unlike Dropbox or Google Drive, data rooms provide:
Data rooms originated for M&A transactions where buyers need to review thousands of confidential documents. They've expanded to fundraising, legal cases, audits, real estate deals, and any scenario requiring secure document sharing with accountability.
Drooms is a dedicated virtual data room platform, not a file sharing tool with data room features added on. The entire product is built around secure document sharing for transactions.
What Drooms offers:
Founded in 2000 and based in Germany, Drooms focuses exclusively on virtual data rooms for the European market. The platform handles primarily M&A transactions, real estate deals, corporate fundraising, and due diligence processes.
Core functionality includes:
Unlike general file sharing tools that added data room features later, Drooms built the entire platform for high-security transaction management.
Who uses it:
The platform targets professional users who need enterprise-grade security and are willing to pay premium pricing for specialized features.
Drooms is a purpose-built virtual data room platform. It doesn't have a "regular document sharing" mode like Dropbox or Google Drive. The entire platform operates as a data room.
However, it's worth comparing Drooms to general file sharing tools to understand what you're paying for:
General file sharing assumes trust and focuses on collaboration. Drooms assumes you need proof of who saw what, when, and for how long. You're paying for security, accountability, and professional presentation during high-stakes processes.
If you just need to share a pitch deck with 10 investors and see who opened it, Drooms is overkill. If you're running a $50M acquisition with 500+ confidential documents and need to prove compliance, it makes sense.
Here's what actually goes into creating a Drooms data room from scratch.
Total setup time: 6-12 hours for first data room, 3-6 hours for subsequent ones once you have templates.
Common setup mistakes:
Ongoing maintenance:
Budget 2-4 hours per month for updates, user management, and answering questions. More during active due diligence periods.
Drooms pricing for data room access is the same as their core platform pricing since the entire product is a data room. All prices in EUR.
All Drooms plans are data room plans. There's no separate feature to unlock.
What's included:
Real cost examples:
For a 3-person team needing 2 GB storage:
For a 5-person team needing 5 GB storage:
When Flex works:
When Flex doesn't work:
What's included beyond Flex:
Typical pricing:
Requires 12-month minimum commitment in most cases. Custom quotes based on:
When Enterprise makes sense:
Beyond base subscription:
Setup and training:
User scaling:
Feature add-ons:
Storage overages:
Currency conversion:
Document preparation:
Scenario: 5-person team (founder + 4 employees) raising $3M Series A, need to share pitch deck, financials, contracts, customer data with 15-20 investors.
Document volume: 3-4 GB (pitch materials, 3 years financials, contracts, customer lists, IP documentation)
Recommended plan: Enterprise (Flex storage insufficient)
Monthly cost: €600-700 (estimated Enterprise quote for small team)
Annual cost: €7,200-8,400
What you get: Unlimited storage, 5 users included, dedicated support during fundraising process
Hidden costs: 8-10 hours team time for initial setup, 2-3 hours/month updates
Total first-year cost: €7,200-8,400 + team time (worth ~€2,000 if valued at €200/hour)
Scenario: Mid-market company being acquired, need to share due diligence materials with 3 buyer groups, 15 internal team members involved (finance, legal, operations, exec team).
Document volume: 50-100 GB (10 years financials, all contracts, HR records, IP documentation, operational data)
Recommended plan: Enterprise (only viable option)
Monthly cost: €1,500-2,500 (estimated based on volume and users)
Annual cost: €18,000-30,000
What you get: Unlimited users/storage, multiple concurrent buyer groups with different permissions, dedicated CSM
Hidden costs: Custom branding setup (€2,000), extensive document preparation (40-60 hours internal time)
Total first-year cost: €20,000-32,000 + significant internal time investment
For 5-user fundraising team (annual costs):
Drooms is significantly more expensive than alternatives for small teams. The Enterprise tier pricing makes sense only for complex M&A, not typical fundraising.
Here's when virtual data rooms actually add value over simple file sharing.
The scenario:
You're raising $500K to $10M and need to share sensitive financial data, customer information, and proprietary technology details with 10-30 potential investors. Each investor conducts different levels of diligence. Lead investors need full access, while others just want high-level materials. You need to know who's actually reading your financials vs. who's just browsing.
Why a data room helps:
What you'd include:
Example workflow:
Create data room with two permission levels: "Initial Interest" (pitch deck, exec summary, high-level financials) and "Serious Diligence" (everything). Send initial access to all investors on first call. After 2-3 days, check analytics to see who's engaged. Grant full access only to investors requesting it or showing serious interest. Track which sections each investor focuses on to prepare for diligence questions. Update monthly financials in real-time as you close new deals.
Drooms features that matter:
The scenario:
Your company is being acquired for $20M-200M. The buyer needs to verify everything you've claimed about financials, customers, contracts, employees, IP, and legal standing. You have 500-2,000 documents to share. You're talking to 2-4 potential buyers simultaneously and can't let them know about each other. Each buyer has a team of 5-15 people conducting diligence.
Why a data room helps:
What you'd include:
Example workflow:
Organize data room following standard M&A structure (Company Overview / Financials / Legal / Operations / HR / IP / Customers). Upload all documents over 2-3 weeks. Create separate user groups for each buyer team. Grant access to Buyer A's team (CFO, legal counsel, operations lead). Monitor analytics to see they're spending 40+ hours reviewing financials and contracts (serious buyer). Buyer B's team barely looks at materials (not serious, deprioritize). Use Q&A feature when Buyer A asks about specific contract terms instead of digging through email. Grant expanded access to additional buyer team members as deal progresses.
Drooms features that matter:
The scenario:
Your company is acquiring a target for $5M-100M. The seller has set up a data room with 800+ documents. Your internal team (finance, legal, operations, tech, HR) needs to review everything to identify risks before closing. You need to coordinate diligence across 8-15 people with different access needs and track what's been reviewed.
Why a data room helps:
What you'd include (from buyer perspective):
Example workflow:
Access seller's data room. Create internal spreadsheet tracking which team members are reviewing which sections. Finance team focuses on financials and contracts. Legal reviews all contracts, IP, and litigation. Tech team evaluates technology and architecture. Each team member logs findings and questions. Use data room Q&A to submit questions to seller. Download critical documents for your permanent records. Generate summary report of diligence findings for board approval before closing.
Drooms features that matter:
The scenario:
Selling or buying commercial property worth $5M-50M. Need to share property documents, leases, environmental reports, surveys, financials, and legal records with buyers, lenders, attorneys, and other stakeholders. Multiple parties need different access levels.
Why a data room helps:
What you'd include:
Example workflow:
Create data room organized by document type (Legal / Financial / Property Conditions / Tenant Information). Upload all materials from property management, attorneys, and environmental consultants. Grant initial access to qualified buyers showing marketing package only. After initial interest, expand access to detailed financials and tenant leases. Grant lender access to different document set (focused on financials and appraisal). Track which buyers spend most time reviewing tenant leases (indicates serious interest). Update with new inspection reports as they arrive.
Drooms features that matter:
The scenario:
Law firm managing complex litigation or regulatory investigation requiring review of 10,000+ pages of documents. Need to share with opposing counsel, expert witnesses, regulators, or clients while maintaining control and creating audit trail.
Why a data room helps:
What you'd include:
Example workflow:
Organize documents by Bates number or category. Upload discovery materials with appropriate redactions. Grant opposing counsel access only to documents required by discovery rules. Track access to know which documents they focus on. Produce expert reports to designated folder when ready. Create audit log of all access for court proceedings if challenged. Grant client view-only access to review case materials.
Drooms features that matter:
The scenario:
Public or late-stage private company needs to share board materials, financial reports, and governance documents with board members, auditors, and investors. Need secure access with accountability and version control.
Why a data room helps:
What you'd include:
Example workflow:
Create folder structure by year and meeting date. Upload board packet 5-7 days before meeting. Send access to board members with reminder email. Check analytics 2 days before meeting to see who hasn't reviewed materials yet (send reminder). Update specific slides if numbers change before meeting. After meeting, upload approved minutes. Archive old materials annually. Grant auditors access to specific folders during audit season.
Drooms features that matter:
The scenario:
Company undergoing financial audit, regulatory examination, or compliance review. Need to provide auditors or regulators with extensive documentation while controlling access and tracking activity.
Why a data room helps:
What you'd include:
Example workflow:
Receive auditor's document request list. Create folder structure matching their categories. Upload requested documents systematically. Grant auditor team access. Monitor what they've reviewed to anticipate questions. Upload additional documents as requested to "Additional Requests" folder. Track all access for compliance record. Archive audit materials after completion for future reference.
Drooms features that matter:
The scenario:
Negotiating strategic partnership or joint venture requiring sharing of proprietary technology, financial projections, customer data, and strategic plans with potential partner. Need confidentiality and controlled disclosure.
Why a data room helps:
What you'd include:
Example workflow:
Create data room with staged folders (Initial Proposal / Detailed Business Case / Technical Integration / Legal Terms). Grant access to initial proposal after first meeting. Track partner engagement over next week. If serious interest (frequent access, detailed review), expand to detailed business case. Continue staged disclosure as partnership discussions advance. Use Q&A for partner questions. If partnership doesn't materialize, revoke access and have record of exactly what was shared.
Drooms features that matter:
Drooms is a capable platform, but it's not right for every situation. Here's what it can't do or where it falls short.
The limitation: Flex plan provides only 300 MB per user license. Most due diligence processes involve 2-50 GB of documents. This forces you to buy 7-167 "user" licenses just to get storage, when you only have 3-5 actual users.
Why it matters: You end up paying €125-300/month for a "3-person team" because you need storage, not users. This defeats the purpose of per-user pricing and makes Flex impractical for anything beyond the lightest document sharing.
Workarounds: Jump straight to Enterprise (€500-3,000+/month) or use a different tool with separate storage pricing.
The limitation: You can't see Enterprise pricing without a sales call. The website doesn't even give ballpark ranges. You need to explain your use case, negotiate, and wait days or weeks for a quote.
Why it matters: Budgeting is impossible. You can't compare costs to alternatives without investing time in sales conversations. Small teams get pushed into expensive Enterprise contracts because Flex doesn't work, but they don't know if they're overpaying.
Workarounds: Get quotes from Firmex, Ansarada, and other VDRs first to establish market rates, then negotiate with Drooms using competitive pricing as leverage.
The limitation: Flex costs €17.90/user/month whether you use it for one month or twelve. No incentive to commit annually despite many teams using it year-round.
Why it matters: Competitors offer 15-30% discounts for annual commitments. Over a year, this adds up. A 5-user team pays €1,074/year on Flex with no discount, while competitors charge €800-900 for equivalent annual plans.
Workarounds: Negotiate custom annual pricing directly with Drooms sales, or use competitors with annual discounts.
The limitation: Creating a proper data room requires planning folder structure, uploading documents, setting permissions, configuring analytics, and testing access. This takes 6-12 hours for first data room, 3-6 hours for subsequent ones.
Why it matters: When you need to share documents urgently (investor asking for financials today, buyer requesting materials immediately), you can't just "quickly set up Drooms." The learning curve and setup time create delays.
Workarounds: Have templates ready, or use simpler tools (Ellty, DocSend) that prioritize speed over comprehensive features for urgent needs.
The limitation: Flex plan includes email support only. Response times can be 12-48 hours. No phone support, no live chat.
Why it matters: When you're in the middle of fundraising or M&A and something breaks (investor can't access documents, permissions not working, upload failing), you can't wait two days for email response. Deals move fast.
Workarounds: Pay for Enterprise to get dedicated CSM and priority support, or accept the risk and have backup plan (Google Drive folder ready if Drooms fails during critical moment).
The limitation: Drooms is designed for controlled document sharing, not collaboration. No real-time editing, no commenting directly on documents, no version comparison tools, no task management.
Why it matters: If your team needs to collaborate on documents while also sharing them (e.g., updating financial models together while investors review), you need separate tools. Drooms is one-way sharing, not two-way collaboration.
Workarounds: Use Google Docs or Office 365 for collaboration, then upload final versions to Drooms for sharing. Or use platforms that combine both (though they sacrifice some security features).
The limitation: Drooms is based in Germany and primarily serves European market. Interface and support are excellent for European deals but less optimized for US or Asian markets. Euro pricing creates currency risk for non-European customers.
Why it matters: US-based startups raising from US VCs may find DocSend or other US-centric tools more familiar. Currency conversion adds 1-3% to costs. Time zone differences make support slower for non-European users.
Workarounds: Accept the European focus (not really a limitation if you're in Europe), or use region-specific alternatives (DocSend for US, local options for Asia).
The limitation: Drooms is built for complex M&A transactions with thousands of documents. If you just need to share a pitch deck with 15 investors and see who viewed it, Drooms has 10x more features than you need.
Why it matters: You're paying for enterprise security, audit trails, Q&A management, and advanced permissions when all you need is "send deck, track views." The complexity slows you down and costs more than necessary.
Workarounds: Use tools designed for pitch sharing (Ellty, DocSend) that do one thing well instead of everything comprehensively.
The limitation: If you only run 1-2 fundraising rounds or M&A deals per year, you're paying €1,000-8,000/year for a tool you use 2-3 months total.
Why it matters: Hard to justify in budget. €6,000/year for something used 3 months means €2,000/month effective cost during actual use - high for many small teams.
Workarounds: Use pay-per-room tools (Firmex) where you only pay during active deals, or use free/cheap options (Ellty) for less critical processes.
The limitation: Drooms is feature-rich and powerful, which means there's a learning curve. First-time users (especially investors or buyers accessing data room) may find it less intuitive than consumer tools like Dropbox.
Why it matters: If investors struggle to navigate your data room, they may get frustrated and disengage. User experience matters when you need investors to spend hours reviewing materials.
Workarounds: Include clear navigation instructions in your welcome email. Use intuitive folder names and structure. Test with non-technical colleagues before sending to investors.
Don't use Drooms if:
Drooms still makes sense despite limitations if:
Drooms isn't the only option for secure document sharing. Here's how alternatives compare.
What it offers:
Ellty provides virtual data room functionality designed specifically for fundraising and pitch deck sharing. Instead of complex per-user pricing, you pay one flat rate for your entire team.
Key features:
Pricing:
Best for:
Compared to Drooms:
When to choose Ellty:
When Drooms is better:
Real cost comparison:
For a 5-person fundraising team over one year:
What it offers: Document sharing and analytics platform owned by Dropbox. Simpler than full VDR, more features than basic file sharing.
Key features:
Pricing: $10/user/month (half the cost of Drooms Flex, 3× the storage per user)
Best for: Sales teams, marketing, light document sharing, teams wanting analytics without full VDR complexity
Compared to Drooms:
When to choose DocSend: You need document tracking but not full VDR security. Good middle ground between Dropbox and Drooms.
What it offers: Traditional VDR with room-based pricing (pay per data room, not per user). Used primarily for M&A.
Key features:
Pricing: $500/month per active data room (unlimited users and storage within room)
Best for: Running discrete M&A transactions. If you do 2-3 deals per year, you only pay for months when rooms are active.
Compared to Drooms:
When to choose Firmex: You run 1-3 M&A deals per year and want to pay only during active transactions. Don't want annual commitment.
What it offers: High-end VDR with AI-powered features, automation, and advanced analytics. Built for large enterprise M&A.
Key features:
Pricing: Custom only (typically starts $1,000-2,000/month, can exceed $5,000+/month for large deployments)
Best for: Large enterprise M&A ($50M+ deals), companies wanting cutting-edge AI features, big budgets
Compared to Drooms:
When to choose Ansarada: You're running $50M+ M&A deals and budget isn't a constraint. You want the most advanced platform available.
What it offers: Virtual data room focused on mid-market M&A and real estate. Simpler than Ansarada, more features than DocSend.
Key features:
Pricing: Custom quotes (typically $300-1,000/month depending on scale)
Best for: Mid-market M&A, real estate transactions, teams wanting balance of features and cost
Compared to Drooms:
When to choose Caplinked: You're in US mid-market space and want alternatives to European-focused Drooms.
If budget is under $1,000/year: Ellty ($600/year) or DocSend ($600/year for 5 users) are only viable options. Drooms and traditional VDRs cost 5-10× more.
If you're fundraising (not M&A): Ellty (purpose-built for fundraising) or DocSend (investor-friendly). Drooms is overkill.
If you're doing actual M&A: Firmex (occasional deals), Drooms Enterprise (frequent deals), or Ansarada (large deals with big budgets).
If you need fastest setup: Ellty (15-30 minutes) or DocSend (30 minutes). Avoid Drooms if time-sensitive.
If you're in Europe: Drooms (regional fit) or Ellty (works globally). US-focused tools may have currency/timezone issues.
If budget is flexible: Test Ellty free plan first to see if it meets needs. If not sufficient, compare Drooms Enterprise quotes to Firmex and Caplinked.
Drooms is a capable platform with strong security and comprehensive features. But it's expensive and complex. Here's how to decide.
About your use case:
About your team:
About your budget:
About timing:
For most startups raising capital, Drooms is overkill and overpriced. You'll pay €3,000-8,000/year for features you don't need when $50-600/year alternatives provide everything required for fundraising.
Drooms makes sense for established companies running large M&A transactions where the platform cost is negligible compared to deal value and having the "best" VDR provides credibility and reduces risk.
If you're unsure, start with Ellty's free plan for basic document sharing. If you outgrow it (need more storage, more sophisticated permissions, enterprise compliance), then evaluate Drooms Enterprise alongside Firmex and Caplinked with specific quotes.
Don't pay for Drooms Flex - the storage limitations make it unusable for real work. Either commit to Enterprise (if your use case justifies it) or use a different tool entirely.
No permanent free plan. Drooms offers a 30-day free trial with up to 5 users and 1 GB storage. After trial ends, you need to upgrade to Flex (€17.90/user/month) or Enterprise (custom pricing). The trial includes full data room features so you can test before committing.
Flex: €17.90/user/month with 300 MB per user, email support only, monthly billing. Enterprise: Custom pricing (typically €500-3,000+/month) with unlimited users/storage, dedicated CSM, priority support, SSO, custom branding, and annual contract. Flex is unusable for most real work due to storage limits. Enterprise is what most teams actually need.
Flex: 300 MB per user license. If you have 5 users, you get 1.5 GB total. To get more storage, you must buy additional user licenses at €17.90 each for 300 MB more. Enterprise: Unlimited storage included in contract. For any serious use (M&A, fundraising), you need Enterprise because Flex storage is insufficient.
Yes, but it's expensive for this use case. Drooms was built for M&A transactions. For fundraising, you're paying for features you don't need (extensive Q&A management, complex audit trails). Alternatives like Ellty ($50/month) or DocSend ($50/month for 5 users) provide fundraising-specific features at 10-20× lower cost.
Yes. Drooms provides enterprise-grade security with encryption, granular permissions, watermarking, audit trails, and compliance certifications. It's widely used for M&A transactions in Europe. Security is Drooms' strength.
6-12 hours for your first data room (planning structure, uploading documents, setting permissions, testing). 3-6 hours for subsequent data rooms once you have templates. Add 1-2 weeks if you need to go through Enterprise sales process and contract negotiation.
Yes. Drooms has iOS and Android apps. External viewers can access documents on mobile browsers without downloading apps. Full administrative features work better on desktop, but viewing and basic navigation work fine on mobile.
Enterprise customers likely have API access for integrations (not publicly documented). Flex plan doesn't advertise integrations. If you need specific integrations (Salesforce, your CRM, etc.), ask during sales process and confirm in writing before signing contract.
Download all documents before canceling. Drooms typically retains data for 30-90 days after cancellation, then deletes it. Enterprise contracts may have specific data retention terms. Always export and backup your complete data room before canceling.
Only on Enterprise plan. Flex shows Drooms branding. Enterprise allows custom branding, logos, and white-labeling so data room appears under your company branding instead of Drooms.
Drooms Flex (€17.90/user) is more expensive than DocSend ($10/user) but includes more security features. Drooms Enterprise (€500-3,000+/month) is similar to Firmex ($500/month per room) and cheaper than Ansarada ($1,000-5,000+/month). For fundraising-focused tools, Ellty ($50/month flat) is 85-95% cheaper than Drooms.
No. Only internal team members managing the data room need paid Drooms accounts. External viewers (investors, buyers, partners) access via invitation link and don't need accounts or licenses. They're free. You only pay for your internal team.