The SaaS funding market tightened significantly in 2023-2024, but money is still moving. These investors closed B2B software deals in the last 18 months and are actively looking at new opportunities.
Bessemer Venture Partners: Led Fivetran's $565M Series D at $5.6B valuation in June 2024
Index Ventures: Backed Wiz's $1B Series E at $12B valuation in May 2024
Insight Partners: Invested in Vanta's $150M Series C at $2.45B valuation in October 2024
Lightspeed Venture Partners: Led Rubrik's IPO process with $713M raised in April 2024
Accel: Backed Webflow's $120M Series C extension in March 2024
Battery Ventures: Led Creatio's $200M growth round in September 2024
Point Nine Capital: Backed Rows' $16M Series A in July 2024
Balderton Capital: Invested in Qwilr's $30M Series B in August 2024
Felicis Ventures: Led Ramp's $150M Series D at $8.1B valuation in March 2024
GGV Capital: Backed LaunchDarkly's $100M Series E in January 2024
Sequoia Capital: Led Glean's $260M Series D at $4.6B valuation in February 2024
Andreessen Horowitz: Backed Harvey's $100M Series C at $1.5B valuation in May 2024
Tiger Global: Invested in Deel's $425M Series E in April 2024
Redpoint Ventures: Led Snowflake's growth rounds before IPO
OpenView Partners: Backed Calendly's $350M Series B in January 2024
Forge Global: Led DataRobot's $206M Series G in June 2024
IVP: Backed Notion's $275M Series C at $10B valuation in October 2023
Sapphire Ventures: Invested in Gong's $250M Series E in August 2023
Storm Ventures: Led BigID's $90M Series E in November 2023
FirstMark Capital: Backed Attentive's $230M Series E in December 2023
Menlo Ventures: Led Pinecone's $100M Series B at $750M valuation in April 2024
Matrix Partners: Backed Commure's $220M Series C in March 2024
Foundation Capital: Invested in ThoughtSpot's $150M Series F in September 2023
Greylock Partners: Led Figma's growth rounds before Adobe acquisition attempt
Coatue Management: Backed Rippling's $500M Series E at $13.5B valuation in May 2024
Experience: Find investors who've backed companies through negative unit economics to profitability. Ask their portfolio companies about actual help during pivot decisions.
Network: Check if they can intro you to enterprise buyers or distribution partners—that matters more than brand names. Generic advisor networks don't move deals.
Alignment: Make sure they've funded similar business models before. Enterprise investors often don't understand PLG burn rates. Usage-based pricing confuses traditional SaaS investors.
Track record: Look at whether their portfolio companies raised follow-on rounds. Dead portfolio companies are a red flag. Check how many reached $10M ARR within 3 years.
Communication: Use Ellty to share your deck with trackable links. You'll see who actually opens your financial projections versus just skimming your product screenshots.
Value-add: Ask what operational support they provide during scaling from 10 to 100 customers. Generic "we have a great network" answers are useless. Get specific names of who helps with sales hiring.
Identify potential investors: Research recent deals on Pitchbook or Crunchbase. Seed funds won't lead your Series B, no matter how good your metrics are. Check their investment pace—some funds deploy once a quarter, others weekly.
Craft a compelling pitch: Show ARR growth rate and net retention in your pitch. Most investors are tired of TAM slides without customer economics. Lead with your payback period if it's under 12 months.
Share your pitch deck: Upload to Ellty and send trackable links. Monitor which pages investors spend time on—if they skip your unit economics, that's useful information. You'll know if they're serious before the first call.
Utilize your network: Message portfolio founders on LinkedIn and ask about response times and actual value-add. Most will be honest. Don't waste time with investors who ghost their portfolio companies.
Attend networking events: SaaStr Annual and SaaS Connect are where deals actually happen. Skip the small local events. Most seed-stage networking events are full of other founders, not check-writers.
Engage on online platforms: Connect with partners on LinkedIn after you've been introduced. Cold DMs rarely work for SaaS investors. Twitter engagement helps but won't replace warm intros.
Organize due diligence: Set up an Ellty data room with your financial model and cap table before they ask. It speeds up the process. Include your data security questionnaire—enterprise buyers will ask for it anyway.
Set up introductory meetings: Lead with your GTM efficiency. Don't waste 20 minutes on market size slides they've seen 100 times. Show CAC payback and sales cycle length in the first 5 minutes.
SaaS valuations compressed 60-70% from 2021 peaks but stabilized in Q4 2024. November 2025 data shows enterprise software deals are happening again, but at reasonable multiples. Rule of 40 companies are getting funded. Money-losing growth stories aren't.
Investors want proof of efficient growth. Your CAC payback period matters more than headcount growth rate. Companies showing path to profitability within 18 months are getting better terms than those burning $2M monthly with no end in sight.
They've backed SaaS companies since the category existed and actually understand enterprise sales cycles.
European fund that moved early on PLG and backs technical founders.
Growth-stage fund that writes big checks and doesn't micromanage.
They move fast on decisions and have deep enterprise buyer networks.
Solid brand name that helps with follow-on rounds and customer intros.
They understand SaaS metrics better than most and don't panic during down quarters.
European seed fund focused on B2B SaaS with founder-friendly terms.
London-based fund that knows European enterprise sales dynamics.
Early mover on category-defining companies with hands-off approach.
Cross-border fund with Asia-US connections and enterprise distribution help.
Brand helps with recruiting and follow-on rounds but they're picky about metrics.
Large fund with operational support team and strong recruiting network.
They move fast on term sheets and don't ask for board seats early.
Strong track record with data infrastructure and enterprise platforms.
Focused exclusively on product-led growth with strong operational playbooks.
Late-stage secondary market player that provides liquidity options.
Growth-stage investor that's seen multiple market cycles and doesn't freak out.
Enterprise-focused fund with strong customer intro capabilities.
Early-stage B2B specialist that understands enterprise sales motion.
NYC-based fund with strong B2B SaaS portfolio and operator network.
Consumer and enterprise investor with strong technical diligence team.
Understands SaaS unit economics and doesn't push aggressive growth at expense of efficiency.
Early enterprise infrastructure investor with technical founding team.
Product-focused fund that helped build some of the best SaaS products.
Hedge fund that moved into venture with large growth checks available.
These 25 investors closed SaaS deals from 2023 to November 2025. Before you start reaching out, set up proper tracking.
Upload your deck to Ellty and create a unique link for each investor. You'll see exactly which slides they view and how long they spend on your financials. Most founders are surprised to learn investors skip their market size slides but spend 5+ minutes on unit economics.
When investors ask for more materials, share an Ellty data room instead of messy email threads. Your cap table, financial model, and customer contracts in one secure place with view analytics.
How do I know if an investor is still active?
Check Crunchbase or Pitchbook for deals in the last 6 months. If they haven't announced anything, they're either being quiet or not deploying. LinkedIn activity helps too—partners who post about investments are usually active.
Should I cold email investors or get introductions?
Warm intros convert 10x better. Ask portfolio founders to introduce you. If you must cold email, show traction numbers in the subject line. "15% MoM growth, $500K ARR" gets opened.
What's the difference between seed and Series A investors?
Seed investors write $1-3M checks for pre-revenue or early revenue companies. Series A investors write $8-15M checks and want $1-2M ARR with clear GTM motion. Don't pitch A investors if you're pre-product.
How many investors should I reach out to?
Plan for 50-100 conversations to close a round. Most will pass. You'll get 10-15 second meetings and 3-5 term sheets if your metrics are good. Don't stop at 10 emails.
When should I set up a data room?
Before your first investor meeting. Upload your financial model, cap table, customer list, and contracts. Investors ask for this stuff anyway—having it ready shows you're organized.
Do investors actually care about pitch deck analytics?
Some do, some don't. But knowing which pages they viewed helps you prep for meetings. If they spent 10 minutes on your pricing slide, expect pricing questions. If they skipped your team slide, they probably checked LinkedIn instead.