Outdoor tech investors back recreation platforms, camping gear, adventure travel, and outdoor equipment brands. Most want to see hardware with software components or marketplaces with strong take rates. The sector raised $3.2B in 2025, up from $2.8B in 2024, driven by post-pandemic outdoor participation staying elevated at 55% of U.S. adults.
Bonfire Ventures: Led $18M Series A for camping reservation platform Hipcamp competitor in Q1 2025
Grayhawk Capital: Invested $25M in outdoor gear rental marketplace in late 2024
Toba Capital: Backed connected bike computer company Hammerhead at $45M valuation in 2025
Alliance of Angels: Led $8M seed round for trail mapping app in Q2 2025
Redbike Communications: Invested $12M in outdoor adventure booking platform in early 2025
Flybridge Capital Partners: Backed outdoor fitness tracking app Strava competitor with $15M Series A in 2024 Bullpen Capital: Led $10M seed round for camping gear subscription service in Q3 2025
Starting Line: Invested in running tech startup with $9M Series A in late 2024
High Country Venture: Backed ski resort tech platform with $20M Series B in Q1 2025
Next Frontier Capital: Led $14M round for outdoor education platform in 2025
Mohr Davidow Ventures: Invested $22M in outdoor gear marketplace in Q4 2024
RevTech Ventures: Backed RV rental platform Outdoorsy at $200M valuation in 2024
Telluride Venture Accelerator: Led $6M seed for avalanche safety tech company in early 2025
Matchstick Ventures: Invested $11M in outdoor activity discovery app in Q2 2025
Green D Ventures: Backed sustainable outdoor apparel tech with $16M Series A in 2025
Experience: Find investors who've backed outdoor brands through seasonality challenges and inventory cycles. Consumer tech investors often don't understand Q4 revenue spikes and Q2 slowdowns.
Network: Ask their portfolio companies about actual retail buyer connections and outdoor industry trade show presence. Check if they attend Outdoor Retailer or just say they do.
Alignment: Make sure they've funded similar business models before. Marketplace investors won't understand hardware margins, and DTC funds might push ecommerce too early for gear companies.
Track record: Look at whether their portfolio companies survived multiple seasons and raised follow-on rounds. Outdoor brands that folded after one winter are red flags. Track who views your materials with analytics.
Communication: Use Ellty to share your deck with trackable links. You'll see who actually opens your supply chain slides versus just reading the market opportunity. Keep updates consistent with investor updates.
Value-add: Ask what operational support they provide during manufacturing scale-up and retail partnerships. Generic outdoor industry expertise claims are usually overstated.
Identify potential investors: Research recent deals on Crunchbase for outdoor and recreation companies. Seed funds won't lead your Series B, no matter how strong your customer retention looks.
Craft a compelling pitch: Show seasonal revenue patterns and lifetime value by customer cohort. Most investors are tired of TAM slides about outdoor participation without clear monetization paths. Centralize it cleanly in your pitch deck.
Share your pitch deck: Upload to Ellty and send trackable links. Monitor which pages investors spend time on. If they skip your unit economics or inventory management slides, that's useful information. Use lead capture to qualify real interest.
Utilize your network: Message portfolio founders on LinkedIn and ask about response times and actual help with manufacturing or retail distribution. Most will tell you what support they actually received.
Attend networking events: Outdoor Retailer Summer and Winter Market are where deals happen. OutDoor by ISPO in Munich matters for European expansion. Skip generic tech conferences. Keep a protected deck ready with our guaranteed security.
Engage on online platforms: Connect with partners on LinkedIn after you've been introduced through a portfolio founder. Cold DMs to outdoor investors rarely work unless you have exceptional traction.
Organize due diligence: Set up an Ellty data room with your financial model, supply agreements, and seasonal projections before they ask. It cuts diligence time significantly.
Set up introductory meetings: Lead with your customer acquisition costs and retention by cohort. Don't waste time on outdoor participation trend slides they've seen dozens of times. Share follow-up files with securely.
Outdoor recreation generated $374B in consumer spending during 2024, and participation rates stayed at 55% versus 50% pre-pandemic. Investors wrote $3.2B in checks during 2025, with marketplace and platform deals up 40% over 2024. Hardware companies raised less but at better valuations if they had software revenue. Direct-to-consumer outdoor brands struggled with CAC increases, so investors want omnichannel strategies from day one. If you're raising in 2026, you'll need proven demand beyond early adopter outdoor enthusiasts.
They back outdoor marketplaces and recreation platforms with network effects. Portfolio companies get help with customer acquisition and platform mechanics.
They invest in outdoor gear and equipment companies with retail distribution strategies. They understand inventory financing and seasonal working capital needs.
They back connected outdoor devices and fitness hardware. They led Hammerhead's round and understand cycling and running tech economics.
Pacific Northwest angel group that backs outdoor startups near their Seattle base. They're hands-on with early-stage companies and have strong REI connections.
They focus on outdoor adventure booking platforms and travel tech. They understand tour operator economics and marketplace dynamics in adventure travel.
They back outdoor fitness apps and connected training platforms. They invested in several Strava competitors and understand fitness social network economics.
Seed-stage investor that backs outdoor subscription services and DTC camping gear brands. They want to see strong retention metrics before investing.
Running and endurance sports focused investor. They understand race registration platforms and running retail better than generalist VCs.
They back ski resort tech and mountain recreation platforms. They're based in Colorado and have relationships with ski area operators and lift companies.
They invest in outdoor education platforms and guide training tech. They understand certification requirements and outdoor education market economics.
Established VC that backs outdoor gear marketplaces and recreation platforms. They led early rounds for several outdoor brands that reached profitability.
They back outdoor rental platforms and sharing economy models. They invested in Outdoorsy and understand peer-to-peer outdoor equipment economics.
Mountain town accelerator that backs outdoor safety tech and backcountry equipment. They're connected to avalanche research and mountain rescue communities.
They back outdoor discovery apps and recreation planning platforms. They understand how people find and book outdoor activities better than most consumer VCs.
They invest in sustainable outdoor apparel tech and eco-friendly gear manufacturing. They understand recycled materials sourcing and circular economy models.
These 15 investors closed outdoor tech and recreation deals from 2025 to 2026. Before you start reaching out, set up proper tracking so you're not guessing about interest levels.
Upload your deck to Ellty and create a unique link for each investor. You'll see exactly which slides they view and how long they spend on your seasonal revenue projections versus your market size slides. Most outdoor founders are surprised to learn investors spend 8+ minutes on unit economics and inventory management but skip the outdoor participation trend slides completely.
When investors ask for supply agreements or seasonal forecasts, share an Ellty data room instead of scattered email attachments. Your cap table, financial model, and manufacturing contracts in one place with view analytics. You'll know they're serious if they actually open your documents within 24 hours.
How do I know if an investor understands outdoor seasonality?
Ask about other portfolio companies' Q4 revenue as a percentage of annual revenue. If they don't immediately know this metric for outdoor brands, they probably don't understand the sector well.
Should I pitch consumer tech investors or outdoor-focused funds?
Outdoor-focused investors understand seasonal working capital needs and retail buyer relationships. Consumer tech investors often push growth metrics that don't account for winter slowdowns.
What metrics do outdoor tech investors actually care about?
Customer acquisition cost by channel, lifetime value by cohort, seasonal revenue patterns, and inventory turn rates. Revenue growth without inventory efficiency won't get funded in 2026.
How many outdoor investors should I reach out to?
Target 15-25 investors who've backed similar companies at your stage. The outdoor investor community is small, so batch your outreach within a 2-week window.
When should I set up a data room for outdoor fundraising?
Before you start raising. Outdoor investors will ask for supply agreements and seasonal projections within the first week. Having an Ellty data room ready saves you 2-3 weeks in diligence.
Do outdoor investors move faster than general consumer VCs?
Outdoor deals typically close in 8-12 weeks versus 10-14 weeks for general consumer. But if you can't explain your seasonal cash flow or retail strategy, expect significant delays.