Luxury market reaches $404 billion in 2025, with millennials and Gen Z driving 70% of growth.
The investment landscape has shifted. Heritage brands attract private equity. Digital-first luxury secures venture funding. Asian luxury consumers reshape portfolios.
Traditional luxury houses partner with tech. New luxury defined by sustainability and personalization. Direct-to-consumer premium brands scale globally.
This guide lists 35+ active luxury investors. Their focus within premium segments. Investment ranges. Direct contacts.
Track your luxury pitch deck
Heritage meets innovation. Premium positioning validated. High-net-worth customers acquired.
Yet luxury investors stay silent.
Stop sending generic PDFs. Track engagement patterns. Know which brand story resonates.
Ellty shows how luxury investors evaluate your deck.
35 Best luxury investors
1. LVMH Luxury Ventures
The luxury giant's venture arm backing next-gen premium brands.
Investment focus: Innovative luxury startups, sustainable premium brands
Investment range: Minority stakes, strategic investments
Notable investments: Db (Norwegian luggage), numerous emerging luxury brands
Contact: lvmh.com
2. Felix Capital
Digital luxury specialist building iconic brands.
Investment focus: Digital lifestyle brands, luxury-adjacent technologies
Investment range: Series A-C, $5M-$50M
Notable investments: Farfetch, Deliveroo, Moonpig, Peloton
Contact: felixcap.com
3. POP Capital
Legacy luxury specialist with deep industry expertise.
Investment focus: Heritage luxury brands with expansion potential
Investment range: Growth equity, majority stakes
Notable investments: Premium brands targeting HNW individuals
Contact: pop-capital.com
4. L Catterton
Largest consumer-focused PE firm with luxury expertise.
Investment focus: Premium consumer brands globally
Investment range: $50M-$500M+ typical
Notable investments: Birkenstock, Gentle Monster, Ganni
Contact: lcatterton.com
5. Imaginary Ventures
Modernizing retail and luxury for new consumers.
Investment focus: Next-gen luxury, sustainable premium brands
Investment range: Seed to Series B, $1M-$20M
Notable investments: Glossier, Daily Harvest, premium DTC
Contact: imaginary.vc
6. Eurazeo Brands
European growth investor in premium consumer brands.
Investment focus: Premium lifestyle and luxury brands
Investment range: €20M-€200M typical
Notable investments: Moncler (exit), premium European brands
Contact: eurazeo.com
7. Kering Ventures
Luxury conglomerate's venture arm.
Investment focus: Innovative luxury, sustainable premium brands
Investment range: Strategic minority investments
Notable investments: Fashion tech, sustainable luxury
Contact: kering.com
8. Richemont Ventures
Swiss luxury group's investment vehicle.
Investment focus: Digital luxury, watch/jewelry innovation
Investment range: Strategic investments
Notable investments: YNAP, luxury tech platforms
Contact: richemont.com
9. Mousse Partners
Family office investing in luxury and premium brands.
Investment focus: Luxury goods, premium consumer brands
Investment range: Growth equity, significant stakes
Notable investments: Premium fashion and lifestyle
Contact: moussepartners.com
10. BDT Capital Partners
Advisor to wealthy families investing in luxury.
Investment focus: Iconic luxury brands, family-owned premiums
Investment range: $100M+ typical
Notable investments: Tory Burch (minority), luxury brands
Contact: bdtcapital.com
11. General Atlantic
Growth equity firm active in premium brands.
Investment focus: Scaling luxury brands globally
Investment range: $50M-$500M
Notable investments: Tory Burch, premium fashion brands
Contact: generalatlantic.com
12. Advent International
Global PE with luxury portfolio.
Investment focus: Premium brands with global potential
Investment range: $100M+ typical
Notable investments: Zimmermann (majority stake)
Contact: adventinternational.com
13. CVC Capital Partners
Major PE player in luxury goods.
Investment focus: Luxury brands, premium retail
Investment range: Large buyouts, $500M+
Notable investments: Breitling (former), luxury portfolios
Contact: cvc.com
14. Partners Group
Swiss PE firm with luxury investments.
Investment focus: Premium consumer brands
Investment range: Growth and buyout
Notable investments: Breitling (current owner)
Contact: partnersgroup.com
15. TSG Consumer Partners
Premium consumer specialist.
Investment focus: Premium branded consumer goods
Investment range: $50M-$500M
Notable investments: Premium beauty, luxury wellness
Contact: tsgconsumer.com
16. Apax Partners
Global PE with luxury expertise.
Investment focus: Premium brands, luxury retail
Investment range: Large growth/buyout
Notable investments: Premium fashion houses
Contact: apax.com
17. Lion Capital
Consumer-focused PE with luxury brands.
Investment focus: Premium consumer brands
Investment range: Mid-market buyouts
Notable investments: John Varvatos, premium brands
Contact: lioncapital.com
18. Cathay Capital
Cross-border investor in luxury.
Investment focus: East-West luxury brands
Investment range: Growth equity
Notable investments: Moose Knuckles, luxury outerwear
Contact: cathay-capital.com
19. P180
Luxury apparel growth specialist.
Investment focus: Premium apparel acceleration
Investment range: Majority stakes
Notable investments: Vince (65% stake)
Contact: Contact through advisors
20. Highland Europe
Growth investor in premium digital brands.
Investment focus: Digital-first luxury, premium platforms
Investment range: €10M-€100M
Notable investments: Premium digital brands
Contact: highlandeurope.com
21. Tengram Capital Partners
Consumer PE with luxury focus.
Investment focus: Premium consumer brands
Investment range: Control investments
Notable investments: Premium beauty, luxury goods
Contact: tengramcapital.com
22. Simon Property Group Ventures
Mall owner investing in premium brands.
Investment focus: Premium retail brands
Investment range: Strategic investments
Notable investments: Retail luxury brands
Contact: simon.com
23. Venrex Investment Management
UK firm backing luxury lifestyle brands.
Investment focus: Premium consumer brands
Investment range: £5M-£50M
Notable investments: Charlotte Tilbury, ME+EM
Contact: venrex.partners
24. Forerunner Ventures
Early-stage investor in premium DTC.
Investment focus: Digital-first luxury brands
Investment range: Seed to Series B
Notable investments: Premium DTC brands
Contact: forerunnerventures.com
25. Maveron
Consumer-only VC with luxury plays.
Investment focus: Premium consumer experiences
Investment range: Series A-C
Notable investments: Luxury DTC brands
Contact: maveron.com
26. True Ventures
Silicon Valley firm backing premium brands.
Investment focus: Premium lifestyle technology
Investment range: Seed to Series B
Notable investments: Luxury platforms
Contact: trueventures.com
27. NEA
Large fund with luxury consumer practice.
Investment focus: Premium branded goods
Investment range: All stages
Notable investments: Luxury retail technology
Contact: nea.com
28. Accel
Global VC with luxury portfolio.
Investment focus: Premium digital brands
Investment range: Early to growth
Notable investments: Luxury marketplaces
Contact: accel.com
29. Index Ventures
Transatlantic firm investing in luxury tech.
Investment focus: Luxury platforms, premium brands
Investment range: Seed to growth
Notable investments: Farfetch, luxury tech
Contact: indexventures.com
30. Lightspeed Venture Partners
Multi-stage investor in premium brands.
Investment focus: Global luxury brands
Investment range: All stages
Notable investments: Premium fashion, luxury goods
Contact: lsvp.com
31. SoftBank Vision Fund
Late-stage investor in luxury platforms.
Investment focus: Luxury technology platforms
Investment range: $100M+ rounds
Notable investments: Luxury marketplaces
Contact: visionfund.com
32. Tiger Global
Growth investor in premium digital brands.
Investment focus: Scaling luxury brands
Investment range: Series B+
Notable investments: Premium ecommerce
Contact: tigerglobal.com
33. Sequoia Capital
Legendary VC with luxury plays.
Investment focus: Transformative luxury brands
Investment range: All stages
Notable investments: Premium consumer tech
Contact: sequoiacap.com
34. Kleiner Perkins
Silicon Valley firm in luxury tech.
Investment focus: Luxury innovation
Investment range: Early to growth
Notable investments: Premium lifestyle tech
Contact: kleinerperkins.com
35. Tribeca Venture Partners
NYC investor in luxury retail tech.
Investment focus: Premium retail innovation
Investment range: Series A-B
Notable investments: Leap ($20M round)
Contact: tribecavp.com
Approaching luxury investors
Understanding luxury metrics
Brand equity: Heritage story, craftsmanship narrative
Customer metrics: Average order value >$1000, LTV >$10K
Margin profile: Gross margins >70% expected
Geographic mix: China exposure crucial
The luxury difference
Luxury investors think decades, not quarters. Brand dilution fears trump growth speed. Exclusivity matters more than TAM.
Show controlled distribution. Demonstrate pricing power. Prove affluent customer base.
Making connections
Luxury investors operate differently. Relationships through:
- Luxury goods advisors
- Premium retail executives
- Private wealth connections
Industry events matter: Paris Fashion Week, Basel World, Pitti Uomo.
Alternative funding sources
Luxury conglomerate partnerships
LVMH: Accelerator programs, strategic investments
Kering: Sustainability-focused luxury funding
Richemont: Digital luxury initiatives
Chanel: Minority investments in craft preservation
Family offices
Ultra-high-net-worth individuals often invest in luxury. Access through private banks, wealth advisors.
Specialized programs
Fashion for Good: Sustainable luxury accelerator
LVMH La Maison: Startup program
Kering Generation Award: Innovation in luxury
Success stories
Recent luxury wins
Zimmermann: Advent bought majority at $1B+ valuation. Australian luxury goes global.
Tory Burch: General Atlantic/BDT minority investment. Supported through founder transition.
Ganni: L Catterton investment. Scandinavian premium scales internationally.
Exit strategies
Moncler: Eurazeo exit. €1.4B return on €418M investment.
Charlotte Tilbury: Puig acquisition. Venrex early investor wins.
Luxury pitfalls
Scaling too fast. Luxury requires controlled growth. Overexpansion kills exclusivity.
Wrong investors. Financial engineers misunderstand luxury. Brand value destroyed.
Digital transition failed. Heritage brands struggle online. Omnichannel essential.
How Ellty helps luxury startups
Luxury pitch decks require different approach. Heritage matters. Craftsmanship story essential.
Ellty data shows:
- Brand story slides: 3x longer engagement
- Celebrity/influencer slides: Most shared
- Margin analysis: CFO focus area
Know which investors appreciate luxury positioning.
Luxury founders using Ellty report:
- Understanding investor brand alignment
- Tracking forwarding to luxury advisors
- Identifying investors who "get" premium
FAQs
Q: What's minimum revenue for luxury investors?
$10M+ typical. Some earlier if exceptional brand equity.
Q: Geographic expansion strategy?
Asia first, especially China. US scaling follows.
Q: DTC or wholesale?
Start DTC for margins. Selective wholesale preserves brand.
Q: Sustainability importance?
Critical for new luxury. Younger consumers demand it.
Q: Influencer strategy?
Quality over quantity. Micro-influencers often better for luxury.
