About template

User research transforms assumptions into insights. But presenting findings in ways that drive action remains challenging for many UX teams.

Interview data, journey maps, and pain point analysis need structure to become compelling stories. This template organizes research findings into clear narratives - from who you interviewed to what opportunities emerged. Persona sections bring users to life with demographics, motivations, and barriers. Critical moments tables pinpoint exactly where experiences break down, linking user emotions to specific risk zones.

Metrics comparisons show stakeholders the gap between current performance and potential improvements. Four actionable ideas provide immediate next steps, moving from insight to implementation. The framework suits various research methods - contextual interviews, usability testing, or journey mapping studies. In Ellty, UX teams collaborate on findings synthesis, stakeholders comment directly on insights, and everyone tracks which recommendations move forward. Research stops gathering dust in documents and starts driving product decisions that matter.