Designing and printing flyers take work. It is crucial to choose the proper format. Flyers can be of different sizes - most commonly A2, A3, A4, A5, and A6. Much depends on the type of advertising. When mass distribution, choose a small size. For example, propaganda leaflets are printed in size A5 or A6. For exhibitions or conferences, do larger flyers (A3 or A4). Flyers in non-standard euro format, 210x98 mm, are also famous.
Flyers are often divided into the following types: image, informational, educational, competitive and promotional. The image forms a positive image of your brand. Informative informs about the upcoming event and academic - about the training course or program. Competitive invites to participate in creative or sports competitions. Campaigning comes in handy when promoting a candidate in an election.
Why the flyer is needed
Before you create a flyer layout online, decide what you will do next. Flyers are usually printed and used as an effective way to announce your product or service. They are handed out in public places and even in traffic jams. Marketers say it's still an effective advertising tool. Flyers describe the benefits of a product/service and unobtrusively remind potential customers of your brand.